Written by Balanca
DTG vs. Screen Printing: How Our Designs Come to Life
When you shop for custom apparel, one of the first things you notice—often without even realizing it—is the print quality. The vibrancy, the detail, the smoothness, and even the durability of the design all come down to how the artwork was printed. That’s where two major techniques come into play: DTG printing and screen printing. These two powerhouses dominate the custom apparel industry, and while both create beautiful results, they do it in very different ways.
In this guide, we’re breaking down DTG vs. screen printing in a clear, easy-to-understand way so you know exactly how your favorite designs come to life. Whether you’re curious about how your custom pieces are made, comparing printing methods for your own brand, or simply learning what makes a design pop, you’ll find everything you need right here.
We’ve worked hands-on with both DTG and screen printing, and this article pulls from that real experience—what works, what doesn’t, and how we choose the right method for each piece.
Let’s dive into the creative process.
What Is DTG Printing? (Direct-to-Garment Explained)
If you’ve ever wondered how a super-detailed, colorful, or photorealistic design ends up perfectly printed on a shirt, chances are you’re looking at DTG printing.
How DTG Printing Works
DTG—short for Direct-to-Garment—is exactly what it sounds like. Instead of using screens or stencils, DTG uses digital inkjet technology to print directly onto fabric. Think of it like a high-resolution printer, but built specifically for garments.
Here’s how it works step-by-step:
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The design is uploaded digitally.
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The garment is pre-treated so the ink sits well on the fabric.
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The shirt goes into the specialized DTG printer.
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The printer applies water-based inks directly into the fibers of the garment.
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The shirt is heat-cured to lock the design in place.
The result? Smooth, detailed artwork that blends into the fabric rather than sitting on top of it.
DTG printing shines when you want detailed artwork, gradients, tiny text, or paintings-style designs to be printed with complete accuracy.
Pros of DTG Printing
✔ Incredibly Detailed Prints
DTG is ideal for complex artwork—think shading, tiny elements, and vibrant color blends.
✔ Amazing for Small Orders
There’s no setup like there is with screen printing, so printing one piece or many is equally easy.
✔ Soft, Smooth Feel
Because the ink absorbs into the fabric, DTG prints often feel softer than screen-printed designs.
✔ Eco-Friendly Inks
Water-based inks make DTG a more environmentally friendly printing option.
Cons of DTG Printing
✘ Works Best on Cotton
DTG requires high-cotton-content garments to achieve the best results.
✘ Not Ideal for Bulk Pricing
While perfect for on-demand production, DTG becomes less cost-efficient for huge print runs.
✘ Dark Fabrics Can Affect Vibrancy
DTG can absolutely print on dark garments, but it may require extra pre-treatment to keep colors bold.
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